Remember i wrote bout New Year = New Clothes at Uniqlo? I mentioned about one particular clothing apparel that i was really keen on getting. It’s the Light Weight Pocketable Parka which is from Uniqlo’s Innovation Project Collection. This is a new range and i really love the concept – and of course the clothes…

Uniqlo has great clothes. No doubt about that.. but you know what makes fashion apparel even cooler? It’s when they fight for a cause . I’m real big and all for brands that want to their part in society. Think this feeling stems off from the days when I used to be a brand planner…